January sweater season calls for a comfy wardrobe. Be it a statement cardigan or a feminine sweater, the color of the garment really matters. Here are our top five colors for 2024, so that you can look effortlessly stylish.

RED

Unless you’ve been living under a rock, you know that a pop of red is the ultimate trend this season. Our favourite IT girls, Hailey Bieber and Sofia Richie, have been repping this trend, we can't help but take notes from them. 

GREY

Could anyone ever go wrong with grey? A timeless classic that belongs to everyone's closet. Throw on your comfiest grey sweatshirt and ace your look this winter.

HOT PINK

Not sure what we loved more about the Barbie movie – the message or the hot pink madness it brought with it. Even though the Barbie hype is now gone, people still aren’t over the color. And why should one be! What’s hotter and more powerful than rocking a pink garment? Make this year vibrant by bringing out your pinkest piece of clothing.

BLUE

From runways to thrift shops, blue is all you’re going to spot. Experiment with this intense and bright blue to add liveliness in your outfit. Get your hands on our blue sets for the ultimate effortless chic fit.

BROWN

May your style be minimal or ott, brown is a color that best be a part of your fit. Versatile and easy to style, this is a great replacement for your all black outfits. 

On a side note, we are giving you brownie points (and, rewards) if your clothes are sustainable as well! Shop our staples here and look out because we may or may not be bringing the coolest conscious clothes that you can rock all year round.